Belkin completes Linksys buyout

Published on March 16th, 2013 | by sylv3rblade

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Belkin has confirmed that it has successfully completed its acquisition of Linksys from Cisco.

ciscobelkin

Belkin and Linksys are both popular brands for consumers looking into networking their homes and under this deal Linksys devices and services, such as routers and Smart WiFi products, will fall under the Belkin brand.  In terms of after sales support Belkin will honor valid warranties for current and future Linksys products.

For future customers it’s uncertain how this change will affect both brands as both companies have recently been trumped by newer, cheaper alternatives like routers from TP Link, Asus, Edimax, etc.

The official PR is available below:

Belkin Completes Acquisition of Linksys

PLAYA VISTA, Calif.–(BUSINESS WIRE)–Belkin today announced the completion of its acquisition of Linksys. Linksys’ technologies, including its routers and the popular and innovative Smart Wi-Fi portfolio and services, will be managed and maintained as a separate brand and product portfolio.

“Linksys has a rich heritage, a passionate customer base and a wide product line, all of which fueled our decision to acquire the company and our plan to maintain the Linksys brand,” said Chet Pipkin, CEO of Belkin. “The Linksys portfolio will continue to exist and evolve to include even richer user experiences and network management functionality. Smart Wi-Fi is an innovative and easy way for consumers to stay connected to their home network and we look to continue investing in it by adding more features and products.”

Linksys customers and retailers will continue to see new Linksys products come to market in the near future, starting with several announcements in the spring time frame. By maintaining the Belkin and Linksys brands in home networking, Belkin aims to address a broader range of consumers with distinct networking solutions and will create the premier ecosystem for mobile devices and smart homes.

Support for Linksys products remains available through the existing Linksys support channels. For service, Linksys customers should go to the support page on the Linksys website. All valid warranties will be honored for current and future Linksys products.

“A lot of exciting things are happening in today’s connected lifestyle segment, and we are honored to continue the Linksys brand and enable new connected experiences,” added Pipkin. “Linksys and Belkin are now one team. We are ready to do fantastic things as a team and deliver products that delight consumers and support the increasingly connected, mobile world.”

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